Murderous Crows and “Great” Britain: How to Make Yourself Sound Tough

Let's face it: when it comes to projecting toughness, some animals have better PR than others. 

A Herd of Elephants: Elephants can run fast, and those tusks are a little scary, but their name isn’t exactly intimidating. “Herd” suggests a group that can be easily supervised or controlled; cowboys “ride herd” on cattle.)

A Flock of Geese: A goose on his own is just a plain old goose. A group of geese, though? That’s a flock. (When they’re flying, they’re a skein. On the ground, they’re a gaggle.)

Cute names, sure – but they're not scaring me. When I hear “flock,” I think about people flocking to the mall for a Thanksgiving Day sale. And gaggle? Sounds like “giggle.” 

A Pride of Lions: Okay, now we’re getting somewhere. Pride suggests confidence, strength. I'm buying it.

A Murder of Crows: Yup. Really. That’s what it's called. And the crazy part is, it’s pure propaganda: crows are actually quite social creatures. But wait - how could they be, with a name like that?

And it's not just animals. Humans - even whole countries - have pulled off this same trick:

Great Britain: This has to be one of the most incredible naming coups of all time: a small island nation decides to slap the word “Great” into its name – and everyone lets them get away with it! And they go on to dominate the high seas for two centuries!

Imagine trying this with your friends: “Hey guys, I’d like you to call me Badass Bieber from now on.” You’d be mocked forever. But somehow, Britain pulled it off. Which makes me wonder - what other plucky underdogs could benefit from this kind of rebranding?

Freaks and Geeks? No sir. You're looking at the Gangster Death Posse (Middle School Version).